Top 5 Social Networking Apps in Madagascar Q4 2022

The fourth quarter of 2022 saw notable activity among the top social networking apps in Madagascar. Here’s a breakdown of their performance based on data from Sensor Tower.

Messenger by Meta Platforms, Inc. maintained a consistent weekly revenue of around $3 throughout most of the quarter. Weekly downloads fluctuated, starting at approximately 9.3K at the beginning of October and peaking at around 10.8K by the end of December. Active users steadily increased from around 414K to 452K over the quarter.

WhatsApp Messenger from WhatsApp Inc. showed a varying trend in downloads, beginning with roughly 10.7K in late September and ending with about 8.7K in the last week of December. Active users remained relatively stable, hovering around 2.5M throughout the quarter.

Facebook, another app by Meta Platforms, Inc., demonstrated a slight decline in weekly revenue, starting at $90 and ending at $107. Weekly downloads saw a significant boost, beginning at about 10.8K and rising to nearly 16.5K by the end of December. Active users also increased from roughly 226K to 238K.

Telegram Messenger by Telegram FZ-LLC experienced a steady revenue flow, peaking at $12 in the week of November 21. Downloads remained relatively stable, fluctuating between 1.8K and 2.4K. Active users saw a gradual rise, growing from around 95K to 109K during the quarter.

TikTok Now by TikTok Ltd. had a modest performance with weekly downloads starting at around 1.1K in late September and dropping to 68 by the end of December. Active users presented a slight decrease, starting at 1.8K and ending at 1.6K.

For more detailed insights and data, visit Sensor Tower.